Spring has sprung and all the little business people are flocking around. Especially every last outdoor business that you can shake a stick at. The competition is fierce and the question is which business are you going to help in each niche. There is whole list of due diligence that must take place before you decide on which company you are going to deal with. Let’s discuss a few items to check off your list.
Does the business know the value of eyeballs looking at their company. Lets say they are presently using Adwords on google, are they on Angie’s list? These are the companies that know the value of the internet. We all know the business owner that says something like… “Well all you are doing is getting a person to call .. I’m doing the selling. I respond, if you have know one on the phone how can you even make a sell. Well i found a jewel in the rough, a small business in Birmingham Alabama. A lawn care business with a pension for growth. Birmingham Star Lawn Company, is the name. On Angie’s list…check, A few Adword buys …check, a few old school tricks like putting out flyers… absolutely.
Why butt your head up against the wall with some owner stuck in 1995 who doesn’t even know what Facebook is. I think one of them called it “MyFace” If they didn’t have a rich uncle that kept them one foot out of the business grave… you would see that business owner in the welfare line.
We live in a time where one click can put your information in front of thousands. Its time to educate the ones that want to be educated and pray for the rest.
Here is a list of the most common questions I get from competent clients:
Here is a short list of questions I get on a daily basis from customers.
The bottom line is for me to get you unstuck in whatever SEO endeavor you might find yourself. I wouldn’t be doing my job if I didn’t assist you in moving past your customer’s pain point.
Tell me how you approach SEO. What will you do for me if I hire you?
Will you explain to me how you specifically view SEO. What are you methods if choose to go with your agency?
I always hear Google tinkers with algorithms. That being the case how can I expect anyone to get me to the promised land of page one.?
I could go on and on but for now I think this will provide a good starting point. I would love to hear all the answers that are swimming around in your big brains. Soon enough my fellow SEO agents. We will get to the correct way to answer these questions. Maybe just maybe prevent you from digging yourself a hole you can’t dig out of.